Insights on How to be Successful on YouTube from Professional YouTubers

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Published: September 20, 2024 | Last Updated: October 1, 2024

Starting and growing a successful YouTube channel in the competitive world of videography and film can be challenging. I’ve gathered advice from experienced creators to help you navigate this journey.

Here’s a summary of the key insights they provided.

Go all in and be serious about it from the start.

Many creators emphasized the importance of recognizing YouTube’s potential as a full-time career early on. Jordy from Cinecom wished he had realized this sooner, which might have accelerated his success.

However, it’s crucial to understand that building a channel takes time and effort. Grant from Film Learning noted the immense workload of creating over 300 videos across six years.

You might like What Is A Vlog? (Vlogger vs. Blogger vs. YouTuber Explained)

Find your niche and be consistent

Finding your niche and developing a consistent voice is key. Max from Media Monopoly and Matt from WhoIsMatt Johnson stressed the importance of focusing on a specific topic or style to build a dedicated audience. This focus helps viewers know what to expect and trust your content.

Here are some YouTube video ideas you can do as one person.

Done is better than perfect.

While aiming for high-quality content is important, don’t let perfectionism hold you back. Many creators, including Sven from This Guy Edits, emphasized taking action and not letting fear of failure paralyze you. Remember, your skills will improve over time, and your audience often appreciates seeing your growth journey.

Don’t go alone, Colab!

Collaboration and networking within the YouTube community can significantly boost your channel’s growth. Christian from Film Jams advised contacting other creators for collaborations, as these partnerships can lead to creative breakthroughs and audience expansion.

Diversify your Income Streams

The YouTube Algorithm is always changing
Remember: The YouTube algorithm is always changing.

Be prepared for the volatile nature of the YouTube platform. As Christian from the Academy of Photography pointed out, algorithm changes can significantly impact your video’s performance.

Diversifying your income streams through affiliate links, merchandise, or sponsored content can help mitigate this uncertainty.

Understand what your audience is looking for.

Understanding your audience is crucial. Drew from CRFTSHO pointed out that 90% of your viewers will likely be there for one specific type of content. While it’s okay to experiment, consistently deliver what your core audience expects.

Here’s a guide with vlogging ideas for beginner YouTubers.

Promote your channel!

Don’t underestimate the importance of marketing and promotion. Mathias from MamoWorld.com noted that spreading the word about your content is just as much work as creating it. Invest time in learning about SEO, optimizing your video titles and tags, and promoting your work across various platforms.

Here are tips and tricks on how to grow your YouTube channel.

Upgrade your gear down the road.

As your channel grows, consider investing in better equipment and software. Luke from Lukes Aps shared how upgrading his setup significantly improved his views and audience retention. However, don’t let a lack of high-end gear stop you from starting – many successful creators began with just a smartphone camera.

Here’s a guide to the gear many YouTubers use

Remember to have fun and play the long game!

Lastly, maintain your passion and enjoyment in content creation. Hugh from Three Blind Men and An Elephant Productions emphasized loving the process despite its all-consuming nature.

Kevin from The Basic Filmmaker encouraged creators to view their work as fun and to play the long game, as success often comes with years of persistent effort.

Summing Up

Building a successful YouTube channel is a marathon, not a sprint. Stay focused, be consistent, and don’t be afraid to put yourself out there.

Dedication and the right strategies can turn your passion for videography and film into a thriving YouTube career.

Up Next: How to come up with a good YouTube channel name.

By Jan Sørup

Jan Sørup is a indie filmmaker, videographer and photographer from Denmark. He owns filmdaft.com and the Danish company Apertura, which produces video content for big companies in Denmark and Scandinavia. Jan has a background in music, has drawn webcomics, and is a former lecturer at the University of Copenhagen.

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