Reading Time: 5 minutesWhat is Film marketing? Definition & Meaning Film marketing means planning how to promote a movie so people know about it, know who it’s for, and want to watch it in theaters or at home. Film marketing helps people understand what your movie is and who it is for. It also helps you give them… Continue reading What Is Film Marketing? How Movies Are Promoted
Distribution & Film Festivals
What Is Product Placement in Film? Meaning, Uses & Examples
Reading Time: 7 minutesWhat is Product placement in film? Definition & Meaning Product placement is when a real brand, product, or company appears in a film as part of the set, props, action, or dialogue in exchange for money, support, or promotional benefits. It is also a marketing method that helps studios fund production while giving brands exposure… Continue reading What Is Product Placement in Film? Meaning, Uses & Examples
What Is an EPK? Electronic Press Kit Guide for Film
Reading Time: 11 minutesWhat is an EPK (Electronic Press Kit)? Definition & Meaning An EPK (Electronic Press Kit) is a digital press kit for your film that gathers all the key information, images, and video that press, festivals, and distributors need in one place. It replaces the old printed press folder with a single link or download. When… Continue reading What Is an EPK? Electronic Press Kit Guide for Film
What Is the MPA? Meaning & Role in Film Ratings
Reading Time: 3 minutesWhat is the MPAA (Now MPA)? Definition & Meaning The MPAA is the Motion Picture Association of America, a trade organization that created and enforced the film rating system used in the United States. It was founded in 1922 to represent Hollywood studios and prevent government censorship. In 1945, the name changed to the MPAA,… Continue reading What Is the MPA? Meaning & Role in Film Ratings
What Does a Movie Critic Do? Job & Career Guide
Reading Time: 6 minutesWhat Does a Movie Critic Do? job description A movie critic is a writer or broadcaster who watches films and then evaluates their technical and artistic elements before publishing or broadcasting opinions that help audiences decide what to see. A movie critic’s job goes beyond liking or disliking a movie. You examine every part of… Continue reading What Does a Movie Critic Do? Job & Career Guide
What is a Trailer House? Working with Movie Trailers
Reading Time: 3 minutesTrailer house Definition & Meaning Trailer houses are specialized companies that create music for trailers, TV spots, video games, and promotional materials. These companies work closely with who work closely with studios to develop trailers that capture the essence of a film and entice audiences. Trailer houses usually can’t get by on theatrical trailers alone,… Continue reading What is a Trailer House? Working with Movie Trailers
What (and When) is Pilot Season?
Reading Time: 2 minutesWhat is Pilot Season? Definition & Meaning Pilot Season refers to a specific time of the year when the television industry focuses on developing new shows. During this period, networks order pilot episodes of potential series to gauge their viability. The success of these pilots can lead to a full series order. Traditionally, Pilot Season… Continue reading What (and When) is Pilot Season?
Book Review: An Independent Filmmakers Guide to Preparing and Submitting to Film Festivals
Reading Time: 3 minutesA while ago, I received Anthony Straeger’s book An Independent Filmmaker’s Guide to Preparing and Submitting to Film Festivals for review purposes. Avid FilmDaft readers might remember Anthony, the director and co-founder of the amazing Berlin Sci-Fi film festival, which I was lucky enough to be accepted into with my first short film VECTOR. I’m… Continue reading Book Review: An Independent Filmmakers Guide to Preparing and Submitting to Film Festivals
What Makes A Movie A Blockbuster? And What Does It Cost?
Reading Time: 9 minutesYou know the term, but do you know the origins of what makes a movie a blockbuster? A blockbuster is a big-budget Hollywood movie, typically released during the summer, that is produced to draw in a massive crowd with its spectacular special effects, star-studded cast, and high stakes scenarios. Blockbusters are meant to be extremely… Continue reading What Makes A Movie A Blockbuster? And What Does It Cost?
5 Pro Tips To Get Your Film Selected For A Film Festival
Reading Time: 5 minutesFeatured Artwork by Giorgos Tsitras This guest post was written by Andrew Straeger, the Director at Berlin Sci-Fi Filmfest. Straeger has over 30 years of experience in the film industry as a writer, filmmaker, and producer and has participated in many workshops and panel discussions. You’ll find a link to his free e-book on the… Continue reading 5 Pro Tips To Get Your Film Selected For A Film Festival