Reading Time: 4 minutesWhat is Kairos? Definition & Meaning Kairos is the rhetorical concept of choosing the right moment to deliver a message, so it has the strongest possible effect. The word comes from ancient Greek and means “the opportune time.” In rhetoric, kairos is about recognizing when your message fits the moment, the audience, and the emotional… Continue reading Kairos in Film, Ads & Speech: Why Timing Matters