RED Digital Cinema: Changing the Game in Digital Filmmaking

Reading Time: 4 minutesWhen Jim Jannard founded RED Digital Cinema in 2005, he had one goal: make high-quality digital cinema cameras affordable. At the time, shooting in 4K was a luxury reserved for big studios, but Jannard wanted to put that power into the hands of indie filmmakers. The RED Camera Idea: Modular Cameras For Smaller Productions The… Continue reading RED Digital Cinema: Changing the Game in Digital Filmmaking

Origins and Early Innovations of Blackmagic Design

Reading Time: 4 minutesBlackmagic Design was founded in 2001 by Grant Petty in Melbourne, Australia, with a mission to democratize professional video and post-production tools. Before Blackmagic entered the scene, high-quality capture and color correction were exclusive to big-budget studios. Petty saw the gap and introduced the DeckLink capture card in 2002, delivering 10-bit uncompressed video at a… Continue reading Origins and Early Innovations of Blackmagic Design